Discover a diverse selection of products for your children, such as cuddly soft toys, exciting action figures, imaginative role play toys, adorable dolls, engaging outdoor toys, timeless wooden toys, educational toys that inspire learning, and entertaining games & puzzles. Explore our collection and find these toys and games at unbeatable prices.
Established in 1974 by John Beale, this company offers a wide range of toys and games at affordable prices. They have an Early Learning Centre in the GCC and are the exclusive online store that carries the complete range of Early Learning Centre Educational toys. Additionally, they have developed their own line of Toy School branded products for children aged 0-8, which are known for their high quality and competitive pricing.